J.R.Dickie - Personal Branding

Logo Design / Social Media / Brand Development / Blog Graphics / Strategy & Process

Shortly after graduating from Bournemouth University, I thought it would be important and beneficial to create a personal brand to help build up my identity and help create my own style. This was also a good opportunity for creative experiments and to help develop new skills which I wouldn’t otherwise during my 9-5 or with clients. The story behind my logo was that I wanted to incorporate something authentic. I decided to use something that symbolises something personal to me so I used one of my earliest childhood memories and somehow fuse it with the letter J. I really like how Pantone have a colour of the year so I started to change up the colour scheme every couple of years to keep things interesting for myself.