Intellitect

UI Design / Branding / Social Media Strategy & Scheduling / Content Writing / Persona Creation / User Flows / Design System / Stationery / Apparel / Social Graphics / Internal Comms / Brand Guidelines / Data Visualisations

When I joined Intellitect in 2023, I was tasked with redesigning their water network monitoring app Insight and leading a comprehensive refresh of the brand. This included evolving the company logo and giving their website a fresh look. I also created a design system to streamline the design and development process. Furthermore, I developed and implemented the social media strategy, scheduling engaging content specifically for LinkedIn. Taking on this expanded marketing responsibility was a learning curve, but it was incredibly rewarding to learn new skills and build my confidence.